Seasonality is not just a moment in time, it's a practice.
The Seasonal Florist's Workbook is an illustrated guide and essential companion for floral designers, gardeners, arrangers, and nature-led creatives who want to work with the seasons. It has been thoughtfully created from everything we have learned as farmer-florists, and is a values-led, philosophical and reflective guide for those who want to design with what the land offers. It presents a way of working that is rooted in place, seasonality, and attentiveness; rather than trends, imports, or urgency. Rooted in observation, seasonality, and place, this beautiful guide invites you to slow down, observe, notice deeply, and build a more authentic, land-connected practice, beginning in winter. Not a how-to manual, but a way of seeing. Designed to be returned to year after year.
“The prompts have helped me trust my own observations rather than looking for the ‘right’ way to do things. Honestly, this has been a revelation for me, I think I might love winter, how did you do that?!”
“It’s making me sit with in the garden even when it's baltic ha!”
"I keep noticing all the small things and I'm always looking for details."
- from our flower-loving community
About the Workbook
This beautifully designed, 15 page digital guide presents Days of Dahlia's philosophy-led exploration of winter as a vital season in any floristry practice. Through prompts, reflections, and gentle guidance, it supports you to:
- Develop a deeper relationship with the land you work from;
- Observe before designing;
- Honour what the season offers; rather than rushing towards the next one;
- Build an authentic, seasonal practice that begins with noticing;
- It is designed to be completed slowly, and revisited year after year.
Within these pages you will find guided prompts to take into the field, garden, woodland, or hedgerow. There are reflections on winter’s role in seasonal floral design and invitations to notice structure, form, texture, dormancy, decay, and growth. There is space to record your own observations and insights as well as exercises designed to deepen your relationship with the season and the landscape around you. This guide is a grounding philosophy that places land and season at the centre of creative work; it does not tell you what to make, it supports you understand why and when to make.
Who is this workbook for?
- Florists seeking a more seasonal, sustainable, land-led way of working;
- Flower growers and gardeners who want to deepen their relationship with the seasons;
- Nature lovers drawn to observation and slow practice;
- Creatives who feel resistant to trend-driven, extractive systems.
This workbook is for anyone longing for a quieter, more authentic connection to gardens, flowers, seasons and place. Simply download, print and let it guide your creative practice throughout the seasons.













